Volvo · CTV / Rich Media
Volvo Multi-Format
CTV and rich media executions to showcase Volvo's design and innovation across screens
Client
Volvo
Role
Creative Direction
Platform
CTV / Rich Media
Deliverables
3 CTV Ad Units, 360° Product View, Partial-Screen Takeover, Standard Banners
CTV Execution



I produced three unique CTV ad units to bring Volvo's sleek design and modern elegance to the big screen. Each was tailored for different streaming placements while maintaining a consistent brand voice and visual style. Cinematic visuals were paired with clear calls-to-action, ensuring the ads were both visually captivating and functionally effective. These CTV units elevated Volvo's storytelling, offering an immersive viewing experience that resonated with audiences.
Rich Media Execution

To complement the CTV work, I designed two rich media units optimized for interactive engagement:
- —360° Product View: Allowed users to explore the vehicle from all angles, highlighting craftsmanship and premium details.
- —Partial-Screen Takeover: Featured the car in an engaging yet unobtrusive way, balancing visibility with user comfort.
Both formats delivered on-brand interactivity while keeping the user experience smooth and visually consistent with Volvo's premium aesthetic.
CTV / Rich Media
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